Our Data Protection Statement

Privacy Policy

Information regarding the handling of your personal details when you visit our website is provided here. To make available the functions and services of our website, we need to gather personal details about you. We will clarify the data we gather about you afterwards, regarding why it is required and your rights with regard to your details.
The following party is responsible for processing your personal details on this website (cf. Imprint):

Alpenglühn Ferienparadies Berchtesgaden, Peter Juhre
Wiesenweg 4, 83471 Berchtesgaden
Tel.: +49 8652 6557472
E-Mail: info@alpengluehn.de

Informational use

When you use this website, in any other way (e.g. for registration or use a contact form), details are transferred to us, and we gather the requisite technical details which are automatically transferred to our server, these details include:

  • IP address
  • Date and time of the enquiry
  • Request content
  • Access status/HTTP status code
  • Browser type
  • Language and browser software system
  • Operating system

This is necessary in technical terms for us to present our website to you. We also use details to guarantee your safety and the stability of our website. The legal basis for collection is Art. 6 Para. 1 lit. f GDPR.

Use of cookies

We use cookies to facilitate and improve the use of our website. Cookies are text information that are stored on a computer when you a visit a web browser on a computer. Their purpose is to recognise a session, for instance in the event of a permanent log-in on our website or for the basket function of an online shop.

Most web browsers accept cookies automatically. Stored cookies can be deleted at any time via your web browser settings. You can also adjust the settings of your web browser so no cookies are stored. However, in some circumstances, not all of the functions of our website will be available.

Contact form

On our website you can enter personal details via a contact form. When you use the contact form, we gather and store your details that you enter in the form (e.g. surname, first name, e-mail address). Your details will not be forwarded to third parties.
Legal basis for processing is Art. 6 Para. 1 lit. a GDPR. Should your enquiry be used to prepare a conclusion of contract, Art. 6 Abs. 1 lit. b GDPR is an additional legal basis.
We use details solely to process and reply to any enquiry you make.


You can subscribe to a newsletter on our website. If you subscribe to the newsletter, we gather and store the details that you enter in the form (e.g. surname, first name, e-mail address). Your details will not be forwarded to third parties. Subscription to the newsletter is only possible with your consent. Legal basis for processing is Art. 6 Para. 1 lit. a GDPR. We only use your details to send our newsletter.

Google Analytics

We use Google Analytics, to analyse the use of and improve our website.

Google Analytics is a web analysis service operated by Google Inc. (“Google”). Google Analytics uses “cookies”, text files that are stored on your computer and that enable an analysis of your use of the website. The information generated by the cookie about your use of this website is generally forwarded to a Google server in the USA and stored there. In the event of the activation of IP anonymization on this website, your IP address will be truncated by Google within European Union member states and within other contracting states that are party to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transferred to a Google server in the USA and truncated there. Google will use this information to evaluate your use of the website, to compile reports about website activities and to provide additional services linked with the use of the website and the Internet. On behalf of the website operator, Google will use this information to assess your use of the website, to compile reports about website activities and to provide additional services pertaining to the website operator. Legal basis for the processing of details with Google Analytics is Art. 6 Para. 1 lit. a GDPR. The IP address transferred from your browser in the context of Google Analytics will not be associated with other data stored by Google. You may refuse the installation of cookies by selecting the appropriate settings on your browser, we would however point out that in this case, the full functionality of this website may not be available to you. You may also prevent Google compiling details generated by the cookie and about your use of the website (incl. your IP address) by downloading and installing this browser plug-in at the following link: http://tools.google.com/dlpage/gaoptout?hl=de

We use Google Analytics with the ‘_anonymizeIp()’ extension. This truncates your IP address (IP masking). This rules out reference to specific people. Google participates in the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework. In exceptional cases this provides an appropriate level of data protection for personal data transferred to Google in the USA.

Information about Google: Google Dublin, Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland, Fax: +353 (1) 436 1001

More information about Google usage conditions:

More information about data protection by Google:

Universal Analytics

This website uses Google Analytics for cross-device analysis. Each user receives a User ID for this. In your client account, under ‘My Details’, you can deactivate cross-device analysis of your ‘personal details’ about your use.


This website uses the IRS18 booking system to provide you with the opportunity to book your accommodation. You can find this company’s privacy policy at www.irs18.de.

Facebook Pixel

For conversion measurement, our website uses the visitor action pixel from Facebook, Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA (“Facebook”).
This allows the behaviour of visitors to the site to be tracked after they have been forwarded to the provider’s website by clicking on a Facebook advertisement. The effectiveness of the Facebook advertisements can then be analysed for statistical and market research purposes so that future advertising measures can be optimised.
The collected data is anonymous for us as operator of this website; we cannot draw any inferences about the identity of the users. However, the data are stored and processed by Facebook, so it is possible to link them to the respective user profile and Facebook can use the data for its own advertising purposes in accordance with the Facebook’s data use guidelines. Facebook can therefore enable the delivery of advertisements on Facebook pages and outside Facebook. We as the site operator cannot influence how the data is used.
Further information about the protection of your privacy can be found in Facebook’s data privacy policy
You can also disable the “Custom Audiences” remarketing function in the settings for advertisements at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. You must log in to Facebook in order to do so.
If you do not have a Facebook account, you can disable use-based advertising from Facebook on the website of the European Interactive Digital Advertising Alliance:


You are offered the option of making an enquiry on our website. The Data you provide (e.g. e-mail address, title, sur- and last name, number of persons, number and age of children)will only be processed to process your request, and may only be shared with third parties on request of organizations such as tourism service providers. To that extent we utilize technologies provided by SC-Networks, Evalanche. SC-Networks processed data exclusively on systems based in Germany.
Contact SC-Networks:
SC-Networks GmbH, Enzianstr. 2, 82319 Starnberg, Telefon: +49 8151 / 555 16 0, Telefax: +49 8151 / 555 16 29, info@sc-networks.com, https://www.sc-networks.de.

Integration of YouTube videos

We have embedded YouTube videos in our online offer which are stored on http://www.YouTube.com and that are directly playable from our website. By visiting our website YouTube gets information that you have called up the respective subpage on our website. Log files are also transmitted. This happens irrespective of whether or not you have a user account, where you are logged in to or if you have no user account. If you are logged in at Google, your details are linked directly to your account. If you do not want YouTube to link you with your profile, you must log out before activating the button. YouTube stores your details as a user profile and uses them for the purposes of advertising, market research and/or requirements-oriented design of its website. Any such evaluation is carried out (even for users that are not logged-in) to display requirements-oriented advertising and to provide other social network users with details about your activities on our website. You have the right to object to the creation of a user profile, and to do this you have to contact YouTube.

Further information on the scope and extent of data collection and its processing is available in the Google data protection statement, where you will also get further information regarding your rights and setting options to protect your privacy: https://www.google.de/intl/de/policies/privacy.

Google also processes your personal details in the USA and is subject to the EU-US Privacy Shield: https://www.privacyshield.gov/EU-US-Framework.

More information about Google:

Google Inc., 1600 Amphitheater Parkway, Mountainview, California 94043, USA

Google Maps

We use Google Maps on our website. With it, we are able to show you interactive maps directly on our website and facilitate convenient use of the map function. When you use Google Maps your details are transferred to Google in the USA, including your IP address.

You can prevent the transfer of data to Google by deactivating JavaScript in your browser settings. In this instance, you cannot use Google Maps on our website.

Legal basis for processing your details is Art. 6 Para. 1 lit. f GDPR. Google participates in the EU-US Privacy Shield: www.privacyshield.gov/EU-US-Framework

Information about Google:
Google Inc., 1600 Amphitheater Parkway, Mountainview, California 94043, USA

More information about usage conditions at Google: www.google.com/analytics/terms/de.html

More information about data protection at Google: www.google.com/intl/de/analytics/privacyoverview.html

More information about conditions of use for Google Maps: www.google.com/intl/de_US/help/terms_maps.html

Use of Google Fonts

Our website uses Google Fonts. This enables us to integrate specific fonts in our website. These fonts are made available by Google via servers in the USA. When our website is called up, the visitor’s web browser makes a direct connection with these servers. The visitor’s IP address is transferred to Google and stored there. Google participates in the EU-US Privacy Shield: www.privacyshield.gov/EU-US-Framework

More information about Google: Google Inc., 1600 Amphitheater Parkway, Mountainview, California 94043, USA

More information about data protection at Google: https://www.google.com/policies/privacy/

Storage period

We will only process an store your details as long as this is necessary for the processing and adherence to statutory duties. When these details are no longer required for the fulfilment of a purpose, your data will be blocked or deleted. If there are legal duties for retention, we block and delete your details upon expiry of the statutory storage period.

Your rights

With regard to your personal details, you have the following legal rights:

1) Right to information

You have the right to ask for conformation as to whether we process personal details that concern you. If this is the case, you have the right to be informed about these personal details and to other information, e.g. processing purposes, recipients and the planned storage duration and criteria for determining duration.

2) Right of rectification and Completion

You have the right to request the immediate rectification of incorrect details. In consideration of the purposes of processing, you have the right to request the completion of incomplete details.

3) Right to deletion (‘Right to be forgotten’)

You have a right to deletion in so far as processing is not required. This is the case for instance when your details are no longer required for the original purpose, you have revoked your declaration of consent or your details have been wrongfully processed.

4) Right to restrict processing

You have the right to restrict processing, for instance if you are of the opinion that your personal details are incorrect.

5) Right to data portability

You have the right to receive personal data concerning you in a structured, current and machine-readable format.

6) Right of objection

You have the right, for whatever reasons that result from your specific situation, to object to the processing of specific data that concerns you.

In the case of direct advertising, you as the person affected, have the right to object to the processing of your personal details for the purposes of such advertising; this also applies to profiling, in so far as it is connected with direct advertising.

7) Right to withdraw your declaration of consent

You can withdraw your consent to the processing of your details at any time with future effect. The legality of processing carried out until this rescission will remain unaffected.

You may also raise objections at any time with a data protection authority, for instance, if you are of the opinion that data processing is not consistent with legal data protection provisions.

Landesamt für Datenschutzaufsicht
Promenade 27 (Schloss)
91522 Ansbach
Telefon: +49 981/53-1300
Telefax: +49 981/53-5300
E-Mail: poststelle@lda.bayern.de
Homepage: http://www.lda.bayern.de